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Sun expands into the mobile content space [UC Newsdesk 2003/7/17]
Sun has announced the acquisition of Pixo, Inc, a move which creates a presence for them in the arena of digital rights and access management for content distribution. Pixo provides the technology to manage the secure distribution and monetization of digital content for mobile subscribers and provides the critical link integrating the evolution of the Java 2 Platform, Micro Edition , with the pervasive adoption of Sun's Solaris Operating System and the Java 2 Platform, Enterprise Edition . Pixo's products aim to simplify the deployment of new services for both network operators and enterprises. Pixo is now an integral part of the Sun Software organization under the leadership of executive vice president Jonathan Schwartz. There are plans to integrate Pixo's products and technologies into Sun's existing end-to-end Java technology strategy, and offer this in conjunction with other mobility programs from Sun including the Sun Developer Network Mobility Program, Business Mobility Initiative and Unified Testing Initiative for Wireless Java Applications. Going forward, Pixo is designed to become an integral component of the Solaris Operating Environment and will leverage the Project Orion platform, which converges Sun's software offerings into a predictable, scheduled quarterly release of an integrated software system. By deploying Project Orion, customers can also benefit from an overall lower cost of acquisition and speed up time to deployment. "The future of the network is predicated upon the secure distribution and monetization of digital content," said Jonathan Schwartz, executive vice president, Software, Sun. "Whether for the growth of the mobile handset marketplace, set top boxes, or the emerging landscape of Sun's desktop initiatives, Pixo is at the center of our platform strategy."
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